My Pirate Platform

Ol' Chumbucket greets a three-year-old pirate at Saturday's Talk Like a Pirate Day party in Studio City, Calif.
Ol’ Chumbucket greets a three-year-old pirate at Saturday’s Talk Like a Pirate Day party in Studio City, Calif.

Saturday was another grand Talk Like a Pirate Day. My friend, Mark Summers, and I started the holiday as a private joke twenty years ago. When we told syndicated newspaper columnist Dave Barry (who we now refer to as “our close personal friend, Pulitzer Prize winner Dave Barry”) and he wrote a column about it in 2002, the day just keeps going and going, getting bigger and more outrageous and – I’ll just say it – more absurd, year after year.

We’ve traveled the country with it. We’ve performed in Las Vegas and Los Angeles and New Orleans and Philadelphia. We’ve done our schtick in museums and libraries and bars. We’ve done hundreds – that’s not an exaggeration, hundreds – of radio, TV and newspaper interviews all around the world. I suspect by now we’ve been on just about every radio station in Australia and New Zealand. This year I did an interview with a station in Germany.

It’s not the way your parents might have hoped you’d come to the world’s attention, but when the wave comes up, you ride the wave.

In the book business – maybe in others as well, but definitely in the book business – you hear a lot about platforms. You have to have a platform. There’s a lot of definitions as to the exact meaning of “platform,” but you’ve gotta have one. It’s the area you’re known for, how people identify you, sort of the reason anyone can be expected to buy your book.

There are good discussions of the exact meaning here and here. But the point is, you have to have one.

And my platform is pirates. A lot of people in the pirate re-enactor community – or as I prefer to call it, the pirate world – know me, recognize my name. At least, they recognize my pirate name – Ol’ Chumbucket. And most know that that’s me.

So my first three novels were all pirate adventures, including “Chrissie Warren: Pirate Hunter,” which I thought was the best of them and the most ready to self-pub. And that gives me another venue for going out to sell the book. Along with libraries (I’ve got my first library reading tonight!) and bookstores, I’m looking at pirate festivals all over the south and east. Hope to have more to say on that very soon.

Getting very excited about this evening’s event at the East Jefferson Parish Regional Library. I’m one of three authors presenting their debut novels. (Between you and me, I’ve looked at the other two online and mine is head and shoulders above theirs.) I don’t know if many or even any people show up, but I’m looking forward to it. At least the other two authors will be there, so that’s something.

I didn’t sell as many books as I’ve had liked in Los Angeles, but the venue really wasn’t right for it. Place was crawling with pirates but there wasn’t really a schedule or set up to read or sign. Still, it was a case of showing my face and getting out there so the public – or your public – can see you and get excited.

You take these opportunities and you do the best you can with them, learning from them, and move on.

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